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新商务英语阅读教程(3新商务英语教程国家十二五职业规划教材)

新商务英语阅读教程(3新商务英语教程国家十二五职业规划教材)

  • 字数: 266
  • 出版社: 清华大学
  • 作者: 编者:周瑞杰|总主编:杨亚军//周瑞杰//谢职
  • 商品条码: 9787302397045
  • 适读年龄: 12+
  • 版次: 1
  • 开本: 16开
  • 页数: 158
  • 出版年份: 2015
  • 印次: 1
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内容简介
“新商务英语教程”系列教材采用话题、语言技 能和任务紧密结合的编写原则,全书以话题为核心, 语言技能为主线,精心设计的任务型活动贯穿每个教 学单元。本教材为《新商务英语阅读教程3》,由周 瑞杰主编,全书共8个单元,每单元由Learning Objectives,Lead-in,Embracing English, Extending Your English和Self-evaluation 5个 模块构成,在扩大阅读量的同时对英语阅读基本技能 及相关职业技能进行训练。 本教材可供高职高专院校商务英语专业和应用英 语专业外贸和涉外文秘方向的学生在二年级上学期使 用。
目录
Unit 1 Management Learning Objectives Section A Lead-in Section B Embracing English Text A What Is Management? Text B True Leadership and Teamwork Section C Extending Your English I.Approaching the reading skill:Interpreting texts by going outside it(整体理解篇章结构)1 II.Applying the reading skill:Being Hard or Soft? III.Job skill:Reading and understanding intemal communication texts(读懂公司内部交流文本) Section D Self-evaluation Unit 2 Budgeting Learning Objectives SectionA Lead-in Section B Embracing English Text A Prepare a Working Budget for Business Success Text B Budgeting Section C Extending Your English I.Approaching the reading skill:Interpreting texts by going outside it(整体理解篇章结构)2 II.Applying the reading skill:The Benefits of Budgeting III.Job skill:Reading and understanding short texts from business settings(读懂商务活动相关文本) Section D Self-evaluation Unit 3 Employee Benefits Learning Objectives Section A Lead-in Section B Embracing English Text A What Is Employee Welfare? Text B Objectives ofEmployeeWelfare Section C ExtendingYour English I.Approachingthereading sldU:Tellingopinionsfromfacts(分辨观点与事实)1 II.Applying the reading skill:Google Benefits and Day Care III.Job skill:Reading and understanding business letters(读懂商务信函)1 Section D Self-evaluation Unit 4 E-business Learning Objectives Section A Lead-in Section B Embracing English Text A Optimizing the E-business Text B Pros and Cons of E-business Section C Extending Your English I.Approachingthe reading skill:Tellingopinionsfromfacts(分辨观点与事实)2 II.Applyingthe reading skill:E-businessDreamMergers III.Job skill:Reading and understanding business letters(读懂商务信函)2 Section D Self-evaluation Unit 5 Foreign Trade Learning Objectives Section A Lead.in Section B Embracing English Text A What Is International Trade? Text B Advantages&Disadvantages ofIntemational Trade Section C ExtendingYonrEnglish I.Approaching the reading skill:Summarize the main idea of the text(概括文章大意)1 II.Applying the reading skill:Prepare Your Product for Import/Export III.Job skill:Readingandunderstandingvisualinformation--tables(读懂表格) Section D Self-evaluation Unit 6 Trade Fairs Learning Objectives Section A Lead-in Section B Embracing English Text A GettingtheMostFromTrade Shows Text B Trade Shows Section C Extending Your English7 I.Approaching the reading skill:Summarize the main idea ofthe text(概括文章大意)2 II.Applyingthereading skill:Exhibitions&TradeShows--The History and Purpose III.Job skill:Reading and understanding visual information--graphs(读懂曲线图和柱状图) Section D Self-evaluation Unit 7 Logistics Learning Objectives Section A Lead-in Section B Embracing English Text A Logistics:What It Is and Why It's Important to Your Company Text B Logistics:VitaltoEveryBusiness Section C Extending Your English I.Approaching the reading skill:Understanding cohesion between parts of a text(grammatical)(理解语篇中的语法衔接) II.Applyingthe reading skill:ImportanceofLogisticsinToday's Global Economy III.Job skill:Reading and understanding visual information--charts(读懂组织结构图、流程图和饼图) Section D Self-evaluation Unit 8 Insurance Learning Objectives Section A Lead-in Section B Embracing English Text A HOW Does Insurance Work? Text B Buying Business Insurance Section C ExtendingYour English I.Approaching the reading skill:Understanding cohesion between parts of a text(lexical)(理解语篇中的词汇衔接) II.Applyingthe reading skill:U.S.Insttrance Giants Declare Neta Free-Trade Zone III.Job skill:Reading and understanding visual in formation--illustrations(读懂示意图) Section D Self-evaluation New Words and Expressions

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