Chapter One Business Letters(商务信函) 1.1 Introduction 1.2 Writing Guide 1.2.1 The Essentials of Business Letter Writing 1.2.2 The Structure of Business Letters 1.2.3 The Formats of a Business Letter 1.2.4 The Format of Envelopes 1.3 Letters for Example 1.3.1 Letter One 1.3.2 Letter Two 1.3.3 Letter Three 1.3.4 Letter Four 1.4 Words and Phrases 1.5 Notes 1.6 Useful Expressions 1.7 Exercises Chapter Two Establishing Business Relations(建立业务关系) Chapter Three Enquires(询盘) Chapter Four Offers(发盘) Chapter Five Counter-offers(还盘) Chapter Six Conclusion of Business(达成业务关系) Chapter Seven Terms of Payment(支付条款) Chapter Eight Establishment of L/C and Amendment(信用证的开立与修改) Chapter Nine Packing and Shipping Mark(包装与唛头) Chapter Ten Shipment(装运) Chapter Eleven Insurance(保险) Chapter Twelve Agency(代理) Chapter Thirteen Complaints and Claims(抗议与索赔) Chapter Fourteen Sales Promotion(促销) Chapter Fifteen International Trade Contract Writing(国际贸易合同的写作) Chapter Sixteen Contracts and Agreements(合同与协议) Chapter Seventeen Other Letters Writing(其他书信写作) Bibliography(参考文献) Appendix(附录) Key to Exercises(习题答案)