Part Ⅰ An Introduction of Business Writing
Unit 1 The Principles of Business Writing(商务写作的原则)
1.1 Consideration
1.2 Conciseness
1.3 Correctness
1.4 Courtesy
1.5 Clarity
1.6 Completeness
1.7 Concreteness
1.8 Credibility
Unit 2 The Structure of Business Letters(商务信函的结构)
2.1 Structure of Business Letters
2.2 Styles of Business Letters
2.3 Envelope Addressing
2.4 Sample Analysis
Part Ⅱ Useful Expressions and Sentences
Unit 3 Common Expressions(常用表达)
3.1 Common Business Abbreviations(常用商务缩略语)
3.2 Openings and Closings(起首语与结束语)
Unit 4 Useful Sentences(常用句型)
4.1 Expressing Thanks(致谢)
4.2 Expressing Good/Best Wishes(祝福)
4.3 Apologies(道歉)
4.4 Expressing Condolences(表示吊唁/慰问)
4.5 Expressing Sympathy(表示同情)
4.6 Invitations(邀请)
4.7 Reminders(提醒)
4.8 Requesting Help(请求帮助)
4.9 Offering Help(提供帮助)
4.1 0Giving Suggestions(提出建议)
4.1 1Giving Warnings(警告)
4.1 2Giving Advice(提出意见)
4.1 3Appreciation(赞赏)
4.1 4Recommendations(**)
4.1 5Congratulations(祝贺)
4.1 6Complaints(投诉)
Part Ⅲ Business Writing of Internal Communication
Unit 5 E-commerce and E-mail(电子商务与电子邮件)
5.1 Introduction
5.2 Sample Letters
5.3 Useful Expressions
Unit 6 Notices and Announcements(通知与通告)
6.1 Introduction
6.2 Sample Analysis
6.3 Useful Patterns and Sentences
Unit 7 Memorandums(备忘录)
7.1 Introduction
7.2 The Structure and Types of Memorandums
7.3 Business Memorandum Writing
7.4 Sample Analysis
7.5 Useful Patterns and Sentences
Unit 8 Reports(报告)
8.1 Introduction
8.2 The Structure and Types of Reports
8.3 Business Reports Writing
8.4 Sample Analysis
8.5 Useful Expressions
Part Ⅳ Writing Business Letters
Unit 9 Enquiry and Order Letters(询盘与订单)
9.1 Introduction
9.2 Sample Letters
9.3 Notes and Expressions
Unit 10 Letters of Acceptance and Contract(接受函与合同)
10.1 Introduction
10.2 Sample Letters
10.3 Notes and Expressions
Unit 11 Packing and Shipment(包装与运输)
11.1 Introduction
11.2 Sample Letters
11.3 Notes and Expressions
Unit 12 Payments and Balance(支付与结余)
12.1 Introduction
12.2 Sample Letters
12.3 Notes and Expressions
12.4 Commonly-Used Sentences
Unit 13 Routine Claims and Complaints(日常要求与申诉)
13.1 Introduction
13.2 Sample Letters
13.3 Notes and Expressions
Unit 14 Sales Letters(销售函)
14.1 Introduction
14.2 Sample Analysis
14.3 Useful Patterns and Sentences
Unit 15 Invitations Letters(邀请函)
15.1 Introduction
15.2 Sample Analysis
15.3 Useful Patterns and Sentences
Part Ⅴ Other Practical Writings
Unit 16 Congratulation Letters(祝贺信)
16.1 Introduction
16.2 Sample Analysis
16.3 Useful Patterns and Sentences
Unit 17 Thank-you Letters(感谢信)
17.1 Introduction
17.2 Sample Analysis
17.3 Useful Patterns and Sentences
Unit 18 Apology Letters(道歉信)
18.1 Introduction
18.2 Sample Analysis
18.3 Useful Patterns and Sentences
Unit 19 Job-Application Cover Letters(求职申请信)
19.1 Introduction
19.2 Sample Analysis
19.3 Useful Patterns and Sentences
Unit 20 Business Agreements(商务协议)
20.1 Introduction
20.2 Sample Analysis
20.3 Useful Patterns and Sentences
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