经贸英语(全国高职高专专业英语规划教材)

《经贸英语》：赠送电子课件

《经贸英语》是专为高职高专英语教学所编写的一本综合性教材，根据高职教育培养“高素质技能型专门人才”的目标，本着高职教育“实用为主、够用为度”的指导思想，针对高职高专学生的特点，以经贸工作的实际需求为出发点，集阅读、写作和翻译为一体，着重培养学生的实际语言应用能力，多方面地训练学生经贸英语的阅读能力和书面表达能力。
《经贸英语》编排灵活，实用性强。《经贸英语》适用于高职高专院校商务英语、靠前贸易、靠前商务等相关专业的学生，也可供从事翻译、外事、外经贸、旅游等涉外人员及有较好基础的英语自学者使用。

Unit1China'sEconomy
Warm-up:BilingualReading
TextA:China'sDevelopmentRoadmap
TextB:BeefingUpBPO
BusinessEnglishTranslation
ExtendedKnowledge:BusinessEnglishWriting

Unit2InvestmentandTechnologyTransfer
Warm-up:BilingualReading
TextA:TransferofTechnologytoDevelopingCountries
TextB:ForeignInvestmentHits$2.11Trillionin30Years
BusinessEnglishTranslation
ExtendedKnowledge:BusinessEnglishWriting
Unit3BankingSystem
Warm-up:BilingualReading
TextA:KnowledgeofBankDeposit
TextB:ChinatoSpend78%MoreonEmissionReduction
BusinessEnglishTranslation
ExtendedKnowledge:BusinessEnglishWriting

Unit4FinancialCrisis
Warm-up:BilingualReading
TextA:ForeignPtwchasesofU.S.DebtRise
TextB:ECB,BankofEnglandCut
RatestoRecordLows
BusinessEnglishTranslation
ExtendedKnowledge:BusinessEnglishWriting

Unit5StimulustoEconomy
Warm-up:BilingualReading
TextA:WhatShouldWashingtonDo?
TextB:EuropeanLeadersAgreetoExtraStimulusMoney
BusinessEnglishTranslation
ExtendedKnowledge:BusinessEnglishWriting

Unit6GlobalEffortsNeeded
Warm-up:BilingualReading
TextA:CrisisRevealsGrowingFinanceGapsforDevelopingCountriesTextB:G-20LeadersLayoutPlantoRestoreGrowth
BusinessEnglishTranslation
ExtendedKnowledge:BusinessEnglishWriting

Unit7EntrepreneurshipandEmployment
Warm-up:BilingualReading
TextA.Entrepreneurship
TextB:UnemploymentIsAmericans'TopEconomicConcern
BusinessEnglishTranslation
ExtendedKnowledge:BusinessEnglishWriting

Unit8AGlanoeatAmerica'sEoonomicSituation
Warm-up:BilingualReading
TextA:TheWallStreetBonusinRetreat
TextB:RisingRatestoWorsenSubprimeMess
BusinessEnglishTranslation
ExtendedKnowledge:BusinessEnglishWriting

Unit9CombatingCrisis
Warm-up:BilingualReading
TextA:WilltheFedGoLong?
TextB:NationFacesIncreasingInflationRisk
BusinessEnglishTranslation
ExtendedKnowledge:BusinessEnglishWriting

Unit10Marketing
Warm-up:BilingualReading
TextA:HowDoesConsumerPsychologyWorkinMarketing?
TextB:OilPricesRiseonStocks,Dollar
BusinessEnglishTranslation
ExtendedKnowledge:BusinessEnglishWriting

Unit11Advertising
Warm-up:BilingualReading
TextA:Advertising
TextB:GlobalTradeWillShrinkby9%BusinessEnglishTranslationExtendedKnowledge:BusinessEnglishWriting

Unit12HumanResources
Warm-up:BilingualReading
TextA:HumanResourcesManagement
TextB:WhatisHumanResourcesManagement?
BusinessEnglishTranslation
ExtendedKnowledge:BusinessEnglishWriting

Unit13E-Commerce
Warm-up:BilingualReading
TextA:E-commerceandE-wallet
TextB:Bernanke:RecoverytoBeginNextYear
BusinessEnglishTranslation
ExtendedKnowledgeBusinessEnglishWriting

Unit14CustomsDeclaration
Warm-up:BilingualReading
TextA:CustomsDeclarationProceduresoftheImportingMaterialsinProcessingTrade
TextB:UnjustTradeMustBeCounteredBusinessEnglishTranslationExtendedKnowledge:BusinessEnglishWriting

Unit15Contracts
Warm-up:BilingualReading
TextA:Contracts
TextB:EconomistPredictsGDPGrowthof10%
BusinessEnglishTranslation
ExtendedKnowledge:BusinessEnglishWriting

Unit16Logistics
Warm-up:BilingualReading
TextA:PhysicalDistribution
TextB:PerCapitaGDPPredictedtoSoarby2030
BusinessEnglishTranslation
ExtendedKnowledge:BusinessEnglishWriting
AppendixⅠReference&Key
AppendixⅡCommonly-UsedBusinessTerms
Bibliography参考文献