Chapter 1 Business Communication Unit 1 Making an Appointment by Telephone Unit 2 Arranging an Appointment Unit 3 Changing an Appointment Unit 4 Canceling an Appointment Unit 5 Visiting Clients Unit 6 Explaining the Purpose Unit 7 Receiving the Clients Unit 8 Introducing the Company Unit 9 Visiting the Factory Unit 10 Business Dinner Unit 11 Arranging Activities Unit 12 Presenting Gifts Unit 13 Saying Goodbye Chapter 2 Marketing Management Unit 1 Market Research Unit 2 Channels of Distribution Unit 3 Promotion by Salesperson Unit 4 In Season and Off Season Unit 5 Advertisement Strategy Unit 6 Promotion Strategy Unit 7 After-sales Services Chapter 3 Practical Operation Unit 1 Establishing Trade Relations Unit 2 Inquiry Unit 3 Counter-offer Unit 4 Accepting the Offer Unit 5 Ordering Goods Unit 6 Quantity of the Order Unit 7 Lack of Goods Unit 8 Quality of Goods Unit 9 Mode of Packing Unit 10 Ways of Shipment Unit 11 Date of Shipment Unit 12 Loading Port Unit 13 Remittance Unit 14 Colledion Unit 15 Letter of Credit Unit 16 Installment Unit 17 Insurance Coverage Unit 18 Insurance Rate Unit 19 Commodity Inspedion Unit 20 Customs Clearance Unit 21 Signing a Contract Unit 22 Revision of a Contract Chapter 4 Forms of Trade Unit 1 Trademark Registration Unit 2 Trademark Transfer Unit 3 Technology Transfer Unit 4 Bidding Unit 5 Tender Unit 6 Joint Venture Unit 7 Compensation Trade Unit 8 Consignment Trade Unit 9 Processing Business Unit 10 Assembling Business Unit 11 Financing Unit 12 Agent Unit 13 Commission Chapter 5 Business Conferences Unit 1 Preparing for a Meeting Unit 2 Meeting Notice Unit 3 Beginning the Meeting Unit 4 Agenda Unit 5 Offering Opinions Unit 6 Discussing Fervently Unit 7 Reaching a Consensus Unit 8 Summarization and Adjournment Chapter 6 Business Exhibition Unit 1 Preparing for a Trade Show Unit 2 Displaying the Samples Unit 3 Single Page Introduction Unit 4 Product Introduction Unit 5 Treating Frequent Customers Unit 6 Business Negotiation on the Spot Unit 7 Logging out for the Exhibition Unit 8 Pushing Through the Business Chapter 7 Customer Relationship Management Unit 1 Complaints about Quality Unit 2 Complaints about Short Quantity Unit 3 Delivering Untimely Unit 4 Wrong Shipment Unit 5 Returning the Goods Unit 6 Accepting a Claim Unit 7 Rejecting a Claim Unit 8 Arbitration Chapter 8 Company Operation Unit 1 Competition Unit 2 Partnership Unit 3 Product Launch Unit 4 Press Conference Unit 5 Financial Affairs Unit 6 Mergers Chapter 9 Business Trip Unit 1 Daily Schedule Unit 2 Booking a Plane Ticket Unit 3 Reserving a Room Unit 4 At the Airport Unit 5 On the Plane Unit 6 Passing the Customs Unit 7 By Ship Unit 8 By Train Unit 9 Arriving at the Airport Unit 10 Greeting the Clients Unit 11 On the Way to the Hotel Unit 12 Check In Unit 13 Room Service Unit 14 Check Out Unit 15 Booking a Table Unit 16 Dining in the Restaurant Unit 17 Taking a Taxi Unit 18 Going Shopping Unit 19 Going Sightseeing Unit 20 Farewell and Returning
