Chapter 1 Ecommerce and Cross--border Ecommerce电商和跨境电商
1.1 Definition of Ecommerce电商的定义
1.2 Cross-border Ecommerce跨境电商
1.3 Difference with Traditional Commerce与传统商务的区别
1.4 Trends of Cross-border Ecommerce跨境电商的趋势
1.5 Development of Ecommerce电商的发展
1.6 Advantages of Cross-border Ecommerce跨境电商的优势
1.7 Challenges of Cross-border Ecommerce跨境电商的挑战
1.8 Ecommerce,Ebusiness and Digital Commerce电子商务、电商（企业）和数字商务
Words and Phrases词汇和短语
Exercise练习
Chapter 2 Business Models of Cross-border Ecommerce跨境电商商业模式
2.1 Classifications of Cross-border Ecommerce跨境电商分类
2.2 Business to Consumer(B2C)Model B2C模式
2.3 Business to Business(B2B)Model B2B模式
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