Unit 1 ADVERTISEMENT Passage A History & Roles of Advertising Passage B Challenges in Global Advertising and Promotion Passage C The Effects of TV Advertising on Children Passage D Why Global Water Challenges Call for Creative Advertising Unit 2 MARKETING Passage A Marketing Mobile Phones Passage B Marketing Cars Passage C Marketing to Latinos and African Americans Passage D Celebrity Marketing Unit 3 HEALTH Passage A Garlic: The Key to a Long Life? Passage B Scientists Advise: Low-Salt Diet Not for Everyone Passage C Some Foods Can Be Medicine Passage D You Mean You Doubt Diet Coke's Health Claims? Unit 4 FRIENDSHIP Passage A A Promise of Spring Passage B Do Good Fences Make Good Neighbors? Passage C A Friend on the Line Passage D Of Friendship Unit 5 EDUCATION Passage A Leave Your Laptops at the Door to My Classroom Passage B Learning Differences Between Boys and Girls Passage C Encourage Creativity in Kids, Ask Them: "What If"? Passage D Effective Time Management Tips from Students Unit 6 SCIENCE Passage A Scientists to Sequence Genes in Space Passage B China Space Plan to Develop "Strength and Size" Passage C Four Young People Who Make the World Better Passage D Robots Can Help With Farm Work Unit 7 LANGUAGE Passage A How to Debate? Passage B How to Improve Public Speaking Skills Passage C How Well Is English Spoken Worldwide? Passage D 7 Tricks to Learn Any Language in 7 Days Unit 8 CULTURE Passage A The Most Romantic Places for a Getaway in France and Spain Passage B Culture Insider: How Did Ancient People Stay Warm in Winter? Passage C 10 Cool New Theme Park Developments in the Works Passage D The Magic Formula that Makes the Perfect Christmas Film Keys to the Exercises References