职业核心能力英语综合教程 1

编写团队基于教育部职业院校外语类专业教学指导委员会第二期“全国高职外语教学改革课题”研究项目（课题编号：2018GD0083B）和第九批“中国外语教育基金”项目（项目编号：ZGWYJYJJ2018B69）的研究成果，经过广泛调研与充分论证，在深入了解用人单位需求、学生学习需求以及学校教学需求的基础上，立足中国职业教育英语教学实际，紧扣国家《高等职业教育专科英语课程标准（2021年版）》，将《国家技能振兴战略》中的八项职业核心能力整合为六个职业核心能力培养模块，分别为Self-directed Learning Skills（自主学习能力）、Information-processing Skills（信息处理能力）、Communication & Teamwork Skills（交流合作能力）、Problem-solving Skills（解决问题能力）、Innovation & Entrepreneurship Skills（创新创业能力）和English Application Skills（英语应用能力）。
《职业核心能力英语综合教程一》由上述六大职业核心能力培养模块组成，旨在培养、提高学生的职业核心能力，为学生未来胜任工作、继续学习和终身发展奠定良好的基础。

Module 1 Business Organization
Starting up
Reading A Key Activities in a Company
Reading B Huawei
Listening
Speaking
Writing
Language Spot
Checklist
Module 2 Workplace
Starting up
Reading A Dealing with Workplace Issues
Reading B Office Etiquette Ru les
Listening
Speaking
Writing
Language Spot
Checklist
Module 3 Business Association
Starting up
Reading A Why Your Business Needs to Build Good Relationships
Reading B How to Build Strong Relationships with Clients
Listening
Speaking
Writing
Language Spot
Checklist
Module 4 Products
Starting up
Reading A What Is New Product Introduction?
Reading B How to Write Product Descriptions that Sell
Listening
Speaking
Writing
Language Spot
Checklist
Module 5 Marketing
Starting up
Reading A How to Market New Products
Reading B The Secrets behind Starbucks' Success So Far
Listening
Speaking
Writing
Language Spot
Checklist
Module 6 Customer Service
Starting up
Reading A The Happy Customer: Eight Steps to Improve Customer Satisfaction
Reading B How to Manage Customer Complaints
Listening
Speaking
Writing
Language Spot
Checklist