商务英语口语(修订版)

本书将课程内容按外贸实际工作流程为线索进行合并重组，共分成维护老客户、开发新客户、商贸谈判、商务服务四个项目，涵盖了欢迎客户、商务约会与安排、商务会议等各个商务活动环节。各单元的主题紧扣实际，设计和拟定具体的、基于实际工作过程的情景训练任务，并且按照循序渐进的原则，由简单到复杂，具备真实性和可行性。通过真实可行的项目任务，一方面能让学生真实体验工作过程，实现职业技能强化训练的目标；另一方面有助于实现职业能力与行业岗位的有效接轨，加快学生的岗位适应速度。教材中除了项目场景中地道英文表达的教授，而且还会结合场景，补充扩展商务文化常识，让学生在语言学习的同时了解英美国家的商务文化礼仪，为未来职业岗位需求做好充分准备。教材编写可采用校企合作的方式进行，既有具有丰富教学经验和外贸操作经验的一线教师，又有外贸一线从业人员为教材编写提供第一手资料，使得教材的内容能够来源于实际贸易操作，案例鲜活真实，从而使学生身临其境地模拟并呈现实际外贸操作情景，真正突破传统的重理论轻实践的做法。

Unit 1 Job Interview
Part Ⅰ Warm-up
Part Ⅱ Listening Practice
Part Ⅲ Language Focus
Part Ⅳ Expansion of Culture
Part Ⅴ Speaking Activities
Unit 2 Business Greetings
Part Ⅰ Warm-up
Part Ⅱ Listening Practice
Part Ⅲ Language Focus
Part Ⅳ Expansion ofCulture
Part Ⅴ Speaking Activities
Unit 3 Organization Structure
Part Ⅰ Warm—up
Part Ⅱ Listening Practice
Part Ⅲ Language Focus
Part Ⅳ Expansion ofCulture
Part Ⅴ Speaking Activities
Unit 4 On the Phone
Part Ⅰ Warm-up
Part Ⅱ Listening Practice
Part Ⅲ Language Focus
Part Ⅳ Expansion of Culture
Part Ⅴ Speaking Activities
Unit 5 At the Trade Fair
Part Ⅰ Warm-up
Part Ⅱ Listening Practice
Part Ⅲ Language Focus
Part Ⅳ Expansion ofCulture
Part Ⅴ Speaking Activities
Unit 6 Business Reception
Part Ⅰ Warm-up
Part Ⅱ Listening Practice
Part Ⅲ Language Focus
Part Ⅳ Expansion of Culture
Part Ⅴ Speaking Activities
Unit 7 Company Presentation
Part Ⅰ Warm-up
Part Ⅱ Listening Practice
Part Ⅲ Language Focus
Part Ⅳ Expansion ofCulture
Part Ⅴ Speaking Activities
Unit 8 Business Negotiation
Part Ⅰ Warm-up
Part Ⅱ Listening Practice
Part Ⅲ Language Focus
Part Ⅳ Expansion ofCulture
Part Ⅴ Speaking Activities
Unit 9 Customer Service
Part Ⅰ Warm-up
Part Ⅱ Listening Practice
Part Ⅲ Language Focus
Part Ⅳ Expansion ofCulture
Part Ⅴ Speaking Activities
Unit 10 Sightseeing
Part Ⅰ Warm-up
Part Ⅱ Listening Practice
Part Ⅲ Language Focus
Part Ⅳ Expansion of Culture
Part Ⅴ Speaking Activities
Appendix
参考文献