Chapter 1 Introduction to the Graphic Communications Unit 1 A Brief Look at Why and How the Industry Developed Supplementary Reading Move Beyond Ink on Paper Exercise Unit 2 Basic Printing Methods Supplementary Reading New Trends in Media Market Exercise Chapter 2 Communicating Graphically Unit 3 The Communication Process and a Communication Model Supplementary Reading Fierce Competition of Print Media vs． Electronic Media Exercise Unit 4 Principles of Design Supplementary Reading Type Measurement and Typography Exercise Chapter 3 Prepress Process Technology Unit 5 Digital Workflow and CTP Technology Supplementary Reading Job Planning and Layout Exercise Unit 6 Future Development of Image Input Devices Supplementary Reading Density Ranges of different copies Exercise Unit 7 Lithographic Plates Supplementary Reading Lithographic Plate Base and Run Length" Exercise Chapter 4 Printing Unit 8 Introduction to Modern Lithographic Offset Press Supplementary Reading Multicolor， Perfecting and Small Offset Presses Exercise Unit 9 The Gravure Press and its Components Supplementary Reading Other Gravure Presses Exercise Unit 10 Wide-Web Flexographic Printing Presses Supplementary Reading Narrow-Web Flexo Presses Exercise Chapter 5 Color Printing and Color Management Unit 11 Color Printing Supplementary Reading From Press Proofing to Digital Proofing Exercise Unit 12 Introduction to Color Management Supplementary Reading The Genie in the Bottle Exercise Chapter 6 Papers and Inks Unit 13 Paper and Papermaking Supplementary Reading Paper Problems Exercise Unit 14 Ink and Ink Manufacturing Supplementary Reading Mixing Ink to Match a Swatch Book Exercise Chapter 7 Binding and Finishing Unit 15 Ways of Finishing and Binding Printed Materials Supplementary Reading Graphic Embellishments and Hot Foil Embossing Exercise Unit 16 Hand and Machine Bookbinding Supplementary Reading Important Roles of Binding and Finishing Exercise Chapter 8 Management of the Graphic Communications Industry Unit 17 5S Clean and Green Printing Initiatives Supplementary Reading Next Generation Challenge Exercise Unit 18 Hints to Improve Your Productivity Supplementary Reading Game Changers= Exercise Unit 19 Lean Printing Foundations Supplementary Reading Lean is Truly a Journey Exercise Unit 20 Printing Estimating Fundamentals Supplementary Reading Additional Methods Used to Estimate Printing Exercise Appendix A： Model Final Test Paper Appendix B： Spe Vocabulary References Postscript
