体验汉语短期教程 商务篇 英语版 修订版

“体验汉语短期系列教程”自2005年陆续出版以来，受到全球数以万计的汉语教师和学习者的关注和喜爱。为顺应时代变化，紧跟汉语教学的快速发展，编写组在对该系列的使用情况进行了广泛调研、认真听取一线教师的宝贵建议后，对该系列教程进行了全面修订和完善。
《体验汉语短期教程·商务篇（英语版）（修订版）》的使用对象包括在华外国企业、商务机构和政府人员，以及世界各地的对华商务人员，编写者来自国内商务汉语方面实力强的一线教师。
《体验汉语短期教程·商务篇（英语版）（修订版）》以实用的交际任务为主线编写，编写过程中充分重视“体验式、任务型”教学理念，体现了体验式教学的现代教学理念，为使用者提供了任务型的学习方案。在体例设计上，汲取了国际上商务英语教材的成功经验，设置了“商务交际”“知识链接”等实用商务汉语任务模块，使学习者在中国的商务文化环境中演练实用的商务语言与活动。

Lesson 1 初次见面
1. Be able to introduce yourself and others in Chinese
2. Be able to introduce job titles in Chinese
3. Be able to design your own name card in Chinese
Lesson 2 工作团队
1. Be able to describe organizational structure of a company in Chinese
2. Be able to describe your job in Chinese
3. Be able to interview in Chinese
Lesson 3 日程安排
1. Be able to book tickets in Chinese
2. Be able to arrange work in Chinese
3. Be able to introduce daily work in Chinese
Lesson 4 办公地点
1. Be able to describe a company's location in Chinese
2. Be able to introduce the location of a workplace in Chinese
3. Be able to order merchandise in Chinese
Lesson 5 商务宴会
1. Be able to arrange banquets in Chinese
2. Be able to invite guests to attend banquets in Chinese
3. Be able to give a toast in Chinese
Lesson 6 网上办公
1. Be able to shop on the Chinese Internet
2. Be able to introduce online work in Chinese
3. Be able to attend a Chinese network meeting
Lesson 7 市场营销
1. Be able to describe consumer behavior in Chinese
2. Be able to carry out a simple market analysis in Chinese
3. Be able to express your opinion about advertising
Lesson 8 财务管理
1. Learn about the financial management of a company
2. Be able to analyze Chinese financial statements
3. Be able to make a Chinese budget
Lesson 9 商业咨询
1. Be able to introduce the basics of commercial consulting companies in Chinese
2. Be able to analyze the management characteristics of different companies in Chinese
3. Be able to offer consultation services to companies in Chinese
Lesson 10 战略管理
1. Beable to describe the strategic planning process in Chinese
2. Be able to introduce how to establish a brand in Chinese
3. Be able to explain the reasons why a company changes its strategy in Chinese
Lesson 11 企业文化
1. Learn about enterprise culture
2. Be able to introduce the details of enterprise culture inChinese
3. Be able to analyze different enterprise culture in Chinese
Lesson 12 社会贡献
1. Be able to introduce the social contributions of enterprises in Chinese
2. Be able to introduce charity activities in Chinese
3. Be able to introduce how to prepare charity activities in Chinese
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