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剑桥商务英语沟通技能 跨文化商务沟通

剑桥商务英语沟通技能 跨文化商务沟通

  • 装帧: 平装
  • 出版社: 商务印书馆
  • 作者: (英)鲍勃·迪格南(BobDignen)
  • 出版日期: 2019-03-01
  • 商品条码: 9787100159753
  • 版次: 1
  • 开本: 16开
  • 页数: 95
  • 出版年份: 2019
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内容简介
鲍勃·迪格南编著的《跨文化商务沟通(附光盘)》这本书内容覆盖了写作、口头交流,以及学习者为与同事相处和商业伙伴合作需要做哪些准备。本书以不同文化为背景,详述了不同文化下的沟通技能。可供希望提高英语交际水平尤其是商务英语交际能力的人员学习和参考。
作者简介
 
目录
Preparing to communicate across cultures
1 Developing intercultu ral skills
A Desc ribing corporate cultu res
B Developing flexible thinking to deal with diffe rent inte rcultural situations
2 Managing fi rst meetings
A Strategies for managing fi rst meetings
B Building relationships
3 Communicating effectively
A Communicating clearly-good and bad news
B Managing conversation styles
4 Managing international meetings
A Decision making
B Dealing with diffe rent and difficult styles of communication
5 Becoming a better listener
A Clarifying meaning
B Listening effectively
6 Presenting across cultu res
A Customising your message for diffe rent audiences
B Managing questions effectively
7 Writing emails
A Communicating clearly in emails
B Communicating sensitive messages effectively
8 Negotiating ac ross cultures
A Setting clear objectives for a negotiation
B Influencing strategies for negotiations
9 Managing conflict
A Understanding and avoiding conflict
B Dealing with conflict
10 Working in an international team
A Introducing yourself to your team
B Giving and responding to team feedback
11 Managing diversity and c reativity
A Getting the besl out of an international team
B Problem-solving techniques
12 Profiling you r intercultu ral competence
Self-profiling of inte rcultural competence and development of a pe rsona
action nlan
Huaio scrlpts
Key and commentary
Communication tasks
Further reading
Acknowledaements

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