Part 1 Generating Your Research Idea
Unit 1 An Introduction to Business Research ProJects
Unit 2 Landing on a Research Topic
Unit 3 Designing a Research Project
Part 2 Conducting Your Research
Unit 4 Approaching Your Research Participants
Unit 5 Designing a Questionnaire
Unit 6 Conducting a Survey
Unit 7 Depth Interview and Focus Group
Part 3 Writing Your Thesis
Unit 8 Laying Out Your Thesis
Unit 9 Presenting Your Data and Conclusions
Unit 10 Finalizing Your Thesis
Appendix I Harvard Style for Referencing Different Sources
Appendix II A Sample Thesis
