Acknowledgments
Prologue
‘April is the cruellest month...'
Look Backward, Enquire Farther
1.A Renewed Approach to Marshall McLuhan's Poetics
From Figure to Ground
What Was THAT? McLuhan's ‘Little Point
Pointing to Action: This Book
Digging the Ground
Hey, Marshall McLuhan, What Were You Doin
Oh, What a Seer He Was
The Electric/Eclectic Humanist
Learning the Grammar
Post-Literate 'Paideia
From Integral Awareness to Storytelling
PART ONE: THE MOSAIC
2.Towards Post-Secondary Orality: The Mosaic
Embodying McLuhan
Casting the Hybrid
Substantial Discontinuity
What's in a Probe
Playing with Form
Render Not Narrate
McLuhan's Interactive Mosaic or Post-Secondary Orality
3.Thus Spoke the Oracle
Oracular Pronouncements
Interfacing Orality and Literacy
Performative Storytelling
4.Let the Guru Resound
The Gurus'Guru
Redefining Space
Holistic Mosaic: Western Science, Eastern Philosophies
Touch-A Touch-A Touch the Guru
5.A Conscious Modernist Craftsman
A Pioneer of (New) Modernist Studies
Universal Quest, Fragmented Rendering
To Make You Feel: Probing through Language
6.The Hyper-Language of the Media 'Fan
Media Fan or Grammarian of Media
Hypertexting the Mosaic
De-Hypertexting the Mosaic
Electrifying Hybrid
PART TWO: MODERNIST ASCENDANCIES
7.McLuhan and Media Studies
Labelling the Media Theorist
Evolutionary Grammarian
A Political Thomist
A Classic Modernist
8.From Literature to Media Studies
Conscious Planning
