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外贸英语函电(第4版21世纪国际经济与贸易学专业精品教材)

外贸英语函电(第4版21世纪国际经济与贸易学专业精品教材)

  • 字数: 595
  • 出版社: 清华大学
  • 作者: 编者:易露霞//刘洁//尤彧聪|责编:杜春杰
  • 商品条码: 9787302562535
  • 版次: 4
  • 开本: 16开
  • 页数: 361
  • 出版年份: 2020
  • 印次: 1
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内容简介
外贸英语函电(第4版)系统地介绍了外贸业务中英语常用文体写作的基本知识,包括各类商务信函、传真、电子邮件的格式、拟写方法和技巧,并按照外贸业务磋商过程中各个环节的顺序附有往来函电的大量例文和案例,提供了大量常用语句。外贸英语函电(第4版)还介绍了电子商务的基础知识和对外经济贸易中的常用文体,如意向书、协议、合同、招标通知书、投标书、中标通知书及广告等的格式、拟写方法及语言文字的应用,此外,还列举了外贸业务实践中常用的一些单据和单证实例。另外,为适应近年来跨境电子商务的迅猛发展和《国际贸易术语解释通则2020》的生效使用,在第3版新增跨境贸易内容的基础上,第4版又增加了有关Incoterms 2020的信函的调整与更新,使本书更加符合当前国际贸易发展的需要。外贸英语函电(第4版)共18章,包括商务英语信函的基本知识、外贸业务关系的建立、询价、报盘、还盘、交易达成、付款方式、开证及审证、包装、运输、保险、投诉与索赔、代理、贸易形式、电传、传真与E-mail、英文合同及商务社交信函等。外贸英语函电(第4版)适用于国际贸易、市场营销、电子商务、商务英语等专业的学生,同时也适用于从事或准备从事外贸工作的其他专业人员。
目录
Contents Chapter One Basic Knowledge of Business Letter Writing 1 Section One Introduction of Business Letter Writing 1 Section Two Layout of a Business Letter 2 Section Three Structure of Business Letter 7 Section Four Addressing Envelopes 14 Section Five Good Writing Principles 16 Section Six Some Rules of Good Writing 20 Section Seven Useful Words & Expressions 22 Section Eight Useful Sentences 23 Section Nine Exercises 25 Chapter Two Establishing Business Relations 29 Section One Introduction 29 Section Two Specimen Letters 30 Section Three Useful Words & Expressions 43 Section Four Useful Sentences 44 Section Five Exercises 49 Chapter Three Enquiries 52 Section One Introduction 52 Section Two Specimen Letters 53 Section Three Useful Words & Expressions 60 Section Four Useful Sentences 62 Section Five Exercises 66 Chapter Four Offers and Quotations 70 Section One Introduction 70 Section Two Specimen Letters 71 Section Three Useful Words & Expressions 79 Section Four Useful Sentences 80 Section Five Exercises 84 Chapter Five Counter-offers 87 Section One Introduction 87 Section Two Specimen Letters 87 Section Three Useful Words & Expressions 95 Section Four Useful Sentences 96 Section Five Exercises 100 Chapter Six Conclusion of Business 105 Section One Introduction 105 Section Two Specimen Letters 106 Section Three Useful Words & Expressions 112 Section Four Useful Sentences 114 Section Five Exercises 118 Chapter Seven Terms of Payment 122 Section One Introduction 122 Section Two Specimen Letters 124 Section Three Useful Words & Expressions 131 Section Four Useful Sentences 135 Section Five Exercises 139 Chapter Eight Establishment of L/C and Amendment 144 Section One Introduction 144 Section Two Specimen Letters 146 Section Three Useful Words & Expressions 151 Section Four Useful Sentences 167 Section Five Exercises 172 Chapter Nine Packing 182 Section One Introduction 182 Section Two Specimen Letters 183 Section Three Useful Words & Expressions 190 Section Four Useful Sentences 193 Section Five Exercises 197 Chapter Ten Shipping Marks and Shipment 201 Section One Introduction 201 Section Two Specimen Letters 203 Section Three Useful Words & Expressions 211 Section Four Useful Sentences 214 Section Five Exercises 218 Chapter Eleven Insurance 223 Section One Introduction 223 Section Two Specimen Letters 223 Section Three Useful Words & Expressions 229 Section Four Useful Sentences 231 Section Five Exercises 234 Chapter Twelve Complaints and Claims 239 Section One Introduction 239 Section Two Specimen Letters 239 Section Three Useful Words & Expressions 246 Section Four Useful Sentences 247 Section Five Exercises 252 Chapter Thirteen Agency 255 Section One Introduction 255 Section Two Specimen Letters 255 Section Three Useful Words & Expressions 261 Section Four Useful Sentences 263 Section Five Exercises 267 Chapter Fourteen Trade Forms 271 Section One Introduction 271 Section Two Specimen Letters 271 Section Three Useful Words & Expressions 279 Section Four Useful Sentences 282 Section Five Exercises 285 Chapter Fifteen Job-Application Writing in English 290 Section One Introduction 290 Section Two Cover Letter 297 Section Three Specimen Letters of Application Letter 298 Section Four Useful Words & Expressions 301 Section Five Useful Sentences 303 Section Six Exercises 307 Chapter Sixteen International Business Contracts 310 Section One Basic Concept of Contracts 310 Section Two Main Features of International Business Contracts 311 Section Three Categories of International Business Contracts 312 Section Four Language Features in the Contracts 313 Section Five Sample Contracts 315 Section Six Useful Words & Expressions 320 Section Seven Useful Sentences 323 Section Eight Exercises 327 Chapter Seventeen Telex, Fax and E-mail 334 Section One Telex 334 Section Two Business Fax 336 Section Three E-mail 339 Section Four Useful Words & Expressions 340 Section Five Useful Sentences 342 Section Six Exercises 344 Chapter Eighteen Other Letter Writing 247 Section One Invitation 247 Section Two Introduction 251 Section Three Letters of Appointment 252 Section Four Letters of Thanks 253 Section Five Letters of Congratulations 254 Section Six Letters of Reservation 255 Section Seven Notice and Announcement 255 Section Eight Interoffice Menos 256 Section Nine Business Reports 257 Section Ten Agenda and Resolutions 259 Section Eleven Letter of Notes 259 Section Twelve Exercises 260 参考文献 362

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