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高级商务英语口语(第2版新视界商务英语系列教材)

高级商务英语口语(第2版新视界商务英语系列教材)

  • 字数: 210
  • 出版社: 中国人民大学
  • 作者: 编者:孔宪遂//丁芬|总主编:刘白玉
  • 商品条码: 9787300275314
  • 版次: 2
  • 开本: 16开
  • 页数: 157
  • 出版年份: 2019
  • 印次: 1
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内容简介
《高级商务英语口语(第二版)》的内容与时俱 进,根据第一版后的国际商务发展进行改编,增加了 新的内容,但仍然围绕国际商务的重要方面和重要环 节展开。涵盖国际商务交际中的常见语境,让学习者 能通过学习、操练,达到用商务英语口语比较专业地 、熟练地进行商务沟通甚至谈判的目的。重要的商务 语境包括:国际商务的办公环境,商务礼仪,国际商 务文化及其差异,线上线下业务的建立,新型商务的 沟通、发函、询盘、发盘、还盘,合同订立,产品的 生产、营销、代理与索赔等诸多方面,进行综合性训 练。在每单元的最后是“巩固性阅读”材料,供学习 者巩固该单元的知识,进行适当的信息拓展,旨在使 商务学习者通过阅读加强对该部分商务知识的认知。
目录
Chapter One Office Hour Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Two Business Etiquette Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Three Business Trip Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Four Business Meeting Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Five Trade Fairs Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Six Business Trade Ⅰ: Enquiries, Offers & Price Discount Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Seven Business Trade Ⅱ: Payment Terms and Packaging Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Eight Business Trade Ⅲ: Insurance, Shipment & Complaints Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Nine Business Negotiation Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Ten Recruitment Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested reading Chapter Eleven Marketing Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅴ Exercises Section Ⅵ Suggested Reading Chapter Twelve Cross-border E-commerce Section Ⅰ Learning Objectives Section Ⅱ Background Information Section Ⅲ Model Conversations Section Ⅳ Data Bank Section Ⅴ Exercises Section Ⅵ Suggested Reading 附录 BEC Speaking Test

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