1 The Six Pillars
1 Indicators of the Present Situation and Existing Problems
of Chinese Real Estate Brokerage Industry
1.1 Circulation Rate
1.2 Brokerage Penetration Rate
1.3 Commission Rate
1.4 Commission Splits
2 The Changes that Re-defined the Brokerage Industry
2.1 A Housing Environment Centring on Brokerage Starts
to Show Itself
2.2 People from Different Walks of Life are Participating
2.3 The Transactional and Financial Attributes of Real Estate
are Merging
2.4 Brokerage Now Plays an Important Role
in the Macro-economic Regulation and the Control
on Real Estate
3 The Six Pillars
2 The Generation, Distribution and Matching of Information
1 The Connotation and Determinants of the Information
in Existing Home Transactions
1.1 The Definition and Connotation of Information
1.2 Factors that Influence the Quality of Housing Resource
Information
2 International Experiences in the Generation, Distribution
and Matching of Information
2.1 The Generation of Housing Resource Information
2.2 The Distribution of Housing Resource Information
2.3 The Matching of Housing Resource Information
2.4 The Verification and Assurance of Housing Resource
Information
3 The Present Situation and Its Causes of the Generation,
Distribution and Matching of Information in China
4 Summary and Suggestions
4.1 Regulate Home Entrusting Systems, Provide Property
Information Inquiry Services
4.2 Integrate the Housing Resource Information Supervision
System and Standardize the Information Release
Mechanism
4.3 Optimize the Information Disclosure System and Establish
a Generic Information Assessment System of Housing
Resource Information
3 Transaction Systems
1 The Connotation, Determinants and Present Situation
of Existing Home Transaction Systems
1.1 One Connotation: Six Key Procedures
1.2 Three Key Words: Security, Efficiency and Customer
Experience
1.3 Background and the Current Situation
2 Transaction Systems in Different Countries and Regions
2.1 The Security of Transaction Systems
2.2 The Efficiency of Transaction Systems
2.3 Customer Experience
3 The Present Situation and Problems of Chinese Transaction
Systems
3.1 Transaction Security: The Present Situation and Problems
4 The Inadequacy of the Custody of Funds
4.1 Transaction Efficiency: The Present Situation
and Problems
4.2 Customer Experience: The Present Situation
and Problems
5 Some Policy Suggestions
5.1 Conditionally Disclose Title Information to the Public
5.2 Forcefully Implement the Policy of Fund Custody
5.3 Encourage Professional Institutions to Provide Various
and Diversified Transaction Services and Products
4 Liquidity Finance
1 The Background and Function of China's Liquidity Finance
1.1 The Background of the Generation of Liquidity Finance
2 The Function of Liquidity Finance
3 China's Liquidity Financial Service Practice
3.1 Redeem House Loan
3.2 Final Payment on Account
4 The Sprouting of the Third-Party Payment
5 Mature Market Liquidity Financial System
6 Summary and Suggestion
5 Mobile Internet
1 Key Changes
2 Three Dilemmas and Three Directions
2.1 Three Dilemmas
2.2 Three Directions
6 Supervision System
1 Legal Constraints
1.1 Role: Legal Constraints Being the Bottom Line
and Red Line
1.2 International Experience: Agen
