国际商务谈判(第3版新视界商务英语系列教材)(中文英文)

全书共分八章，采用案 例式编写方式，将谈判理论 、方法和技巧融于经典案例 中。内容包括国际商务谈判 基本理论、谈判人员的素质 、谈判环节、谈判策略和技 巧、谈判类型、语言与非语 言沟通技巧、谈判礼仪和跨 文化谈判等等，具有系统性 、完整性、语言规范性、内 容前沿性等特点。第三版根 据新的谈判理论和实践成果 ，对部分内容进行了更新， 例如增加了个人谈判技巧， 更新了团队谈判技巧，增加 了跨文化案例等；同时，根 据国家对“新文科”建设的要 求，增加了“中国文化”和“ 中国案例”中英双语部分， 旨在让学生主动传播中国文 化，讲好中国故事。

Chapter 01 Basic Theories for International Business Negotiation Section A Understanding International Business Negotiation Section B A Negotiation Aching to Find Way Out Background Information Words and Expressions Situational Dialogue in Negotiation Chinese Case Chinese Culture Exercises Chapter 02 Staffing Negotiation Teams Section A Basic Principles That Make You a Smart Negotiator Section B What Determines the Success in Multiparty Negotiation Background Information Words and Expressions Situational Dialogue in Negotiation Chinese Case Chinese Culture Exercises Chapter 03 Phases of International Business Negotiation Section A A Typical Negotiation on Sale with the Chinese Section B How to Negotiate Price for Sales Background Information Words and Expressions Situational Dialogue in Negotiation Chinese Case Chinese Culture Exercises Chapter 04 Negotiation Strategy and Tactics Section A What Strategy and Tactics to Choose? Section B Negotiation Strategy and Tactics in Practice Background Information Words and Expressions Situational Dialogue in Negotiation Chinese Case Chinese Culture Exercises Chapter 05 Types of International Business Negotiation Section A Types of International Business Negotiation Section B Long Live Price Negotiations Background Information Words and Expressions Situational Dialogue in Negotiation Chinese Case Chinese Culture Exercises Chapter 06 Verbal and Nonverbal Communication Skills Section A Understanding Verbal and Nonverbal Communication Section B A Smart Car Seller Background Information Words and Expressions